About Us

JomFishing - Your one stop fishing centre


JomFishing is revolutionizing the recreational fishing & angling industry with our range of digital solutions to enhance the experience of the world’s most popular hobby. We provide end to end digital solutions to enrich angling experiences for fishing enthusiasts and professional anglers via multi-dimensional products. JomFishing is bringing technological innovations to the traditional sport fishing industry via a range of unique offerings:

  • FishShop – A comprehensive recreational fishing & angling e-commerce
  • FishTrip – A digital solution for all your fishing trip
  • FishTalk – A unique and engaging mobile app for sharing your awesome fishing
  • FishMarket – A disruptive peer to peer fishing



JomFishing started off as a basic e-commerce website back in June 2012 selling only fishing tackle and equipment. Towards the beginning of 2015 we made a decision to evolve JomFishing into an innovative tech startup providing a comprehensive and holistic digital solution to the sport fishing industry. We applied to enter the Cyberview Living Lab Accelerator program managed by WatchTower & Friends and won acceptance into their Accelerator May 2015 programme winning a pre-seed funding of RM50,000 to begin our evolution. In October 2015, JomFishing was accepted into Cradle Fund’s Catalyst Programme and was granted RM150,000 in seed funding to further the technological developments of JomFishing’s digital solutions.

Watchtower Friends




Chang Syh Aik - Chief Executive Officer

Chang Syh Aik is our Chief Executive Officer (CEO) and is in charge of Business Strategy & Finance. He holds a Masters of Science in Control System Engineering from the University of Sheffield, UK and is currently completing his MBA with the University of Strathclyde, Glasgow. He has extensive managerial experience in Supply Chain Management & Project Management with a Fortune 500 top twenty corporation.


Tan Kok Chean – Chief Operating Officer

Tan Kok Chean is our Chief Operating Officer (COO) in charge of Operations & Customer Relations. He holds a Bachelor of Science in Computer Science from Open University Malaysia. He has widespread relevant experience in IT Services and Customer Handling both in Malaysia and Thailand. He’s an expert angler and particularly knowledgeable in the best fishing sports in Northern Malaysia.


Reza Fernandez is our Business Development Executive and holds a Bachelor's Degree in PR & Marketing from Taylor's University. Being an avid fisherman since the age of 7, his passion for fishing has led him to pursue it as a career. Currently focused on the Malaysian market, he is in charge of growth hacking and building up the business. He’s a master angler with widespread experience in Malaysia particularly in the Central and Southern region.


Istvan Loh – Chief Marketing Officer

Istvan Loh is our Head of Business Development for Singapore markets. His focus is on Customer Acquisition and Marketing Strategy for Singapore. He holds a Bachelor of Commerce in Economics & Marketing from Curtin University of Technology, Australia and is currently pursuing his MBA from the University of Strathclyde, Glasgow. He has a wealth of experience in corporate banking and customer acquisition in Singapore.


Jerry Teo – Head of Business Development for Brunei & Borneo

Jerry Teo is our Head of Business Development for Brunei & Borneo markets. His focus is on Customer Acquisition and Retention for Brunei and Borneo with a particular focus on Sabah and Sarawak, Malaysia. He completed his Bachelors degree at Coventry University, UK and has had valuable experience working in Research Projects in the deep sea off the coasts of Borneo and is deeply connected with the local fishing industry.


Naysan Munusamy  – Cradle Fund Appointed Mentor

Naysan Munusamy is our Cradle Fund Appointed Mentor and is in charge of mentoring, guiding and advising JomFishing on our journey as a tech startup. He holds a Bachelors in Commerce (Accounting) and is currently pursuing his MBA with the University of Strathclyde, Glasgow. He has worked as a Corporate Banker in roles from Kuala Lumpur to Singapore to Hong Kong and is deeply connected to the Tech Startup Ecosystem.




SeeSharp Solutions

SeeSharp Solutions is our Technology & Digital Solutions Partner and is responsible for our tech development work. Incorporated in 2009, SeeSharp Solutions is an MSC status software development and consulting company based in Malaysia specializing in both Web and Mobile development work. SeeSharp Solutions is focused on producing elegant enterprise business solutions through a structured, analytical approach and efficient construction methodology for all their digital solutions to which all works are crafted in native programming language. Find out more at



Company27 is our Branding & Creative Consultancy collaborator. Incorporated since 2011, Company27 is a home-grown Creative Technology company specializing in digital engagement. Find out more at

Developed by SeeSharp Solutions Sdn. Bhd. | Copyright © 2015 JustFishing. All rights reserved.